Peanuts and chips are all well and good when you're in the sky, but American Airlines is embracing its Texas roots and bringing pit BBQ into the skies.
The carrier has struck a deal to offer an in-flight barbeque platter from Deep Ellum's Pecan Lodge starting in February. Not everyone will get the chance to sample the brisket, however.
First class passengers traveling from DFW Airport to LaGuardia Airport and John F. Kennedy International Airport will have the option to enjoy the BBQ. To the horror of any vegetarians on board, the February offering will be brisket, smoked sausage, macaroni and cheese, green beans, and potato salad. Passengers in March can get a chopped brisket sandwich with roasted green beans and creamy potato salad.
You'll need to pre-order the BBQ before you fly to get the Pecan Lodge offering.
"We’re looking forward to delighting our customers in new ways that honor unique regional tastes, beginning right here in our home state through one of the most beloved barbecue restaurants in Texas,” said Rhonda Crawford, American’s SVP of Customer Experience Design and Strategy. “Our customers deserve nothing but the best, and Pecan Lodge is certainly that.”
Pecan Lodge was founded in 2010 and has been a prominent part of the Texas BBQ scene since that time. It has received honors from Food Network, New York Times, Travel + Leisure, and more.
This is American's latest upgrade for customers in the food and drink space. Recently, the carrier also partnered with Champagne Bollinger and Lavazza coffee, to offer those beverages in lounges as well as in flight. It also kicked off free WiFi service for members of its frequent flyer program this month.